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Responsibility Has Its Rewards PSAs
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The Responsibility Has Its Rewards campaign promotes traffic safety, positive fan behavior, responsible alcohol consumption, and the designated driver program at sports and entertainment facilities. Partners in the campaign include NHTSA - the U.S. Department of Transportation's National Highway Traffic Safety Administration, state offices of highway safety, professional and collegiate sports, entertainment facilities, concessionaires, stadium service providers, the beer industry, and broadcasters.
 
Key Campaign Messages
  • Fans Don't Let Fans Drive Drunk - Always Have Designated Driver
  • Buckle Up - Every Trip, Every Time
  • We Don't Serve Teens - Never Provide Alcohol To Minors
 
With several teams from each major sports league, TEAM Coalition has produced customized Public Service Announcements (PSAs). Click on the images below to view the PSAs for each major sports league.
 
  Designated Drivers Could Win Tickets to the 2011 World Series or a Trip to the 2012 MLB All-Star Game   Designated Drivers Could Win Tickets to MLS Cup 2011 or a Trip to the 2012 MLS All-Star Game   Designated Drivers Could Win Tickets to Super Bowl XLVI or a Trip to the 2012 NFL Pro Bowl   Designated Drivers Could Win Tickets to the 2011 NBA Finals or a Trip to the 2012 NBA All-Star Game   Designated Drivers Could Win TIckets to the 2012 NHL All-Star Game
 
 
 
 
 
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