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"You Hold the Key - Never Drive Drunk" was the universal cheer for
Colorado Avalanche fans during their regular season game against the Nashville Predators on Wednesday November 25, 2009 at Pepsi Center in Denver, CO.
The Colorado Avalanche, Pepsi Center, ARAMARK, MillerCoors, Colorado Department of Transportation, Colorado State Patrol and TEAM Coalition partnered to
educate fans about the importance of designating a driver
and demonstrating positive fan behavior. And the
spokespeople for this important message were Avalanche fans themselves.
View the Fans PSA
View Photos
View the Fan Videos
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