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TEAM Coalition and the National Hockey League are supporting the designated-driver programs at participating NHL arenas with a special incentive.
Fans who sign-up to be a designated driver pledge to not drink alcohol,
drive their friends and family home safely, and ensure that everyone always buckles up.
At the end of the season, one designated driver representing each participating NHL team will be selected. One Designated Driver for
the Season will be randomly selected as the grand prize winner. That lucky designated driver will receive a trip to the 2011
NHL All-Star Game. The All-Star Game trip includes two (2) tickets to the game,
roundtrip airfare (if necessary), and hotel accommodations. Click here for sweepstakes rules in English
and in French.
Public Service Announcements
To promote this incentive, TEAM has produced TV and radio PSAs. The TV PSAs will air on local broadcast stations in NHL markets, and they will also be played on the
video boards in arenas. The radio PSAs will air on local radio stations and national radio networks. Click on the links below to
view and listen to these spots. Copies of the TV spots in VHS or Beta format are available. Please contact the TEAM office for more information.
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