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For the ninth consecutive season, TEAM Coalition and the NFL joined together in support of designated-driver
programs at all NFL stadiums during the 2011 season with a special
incentive. Fans who registered to be a designated driver pledged to not drink alcohol,
drove their friends and family home safely, and ensured that everyone
always buckled up. This year over 200,000 NFL fans registered for the Responsibility Has Its
Rewards sweepstakes in NFL stadiums, on the TEAM Coalition website and through mailed-in entries.
Click here to see the 2011 standings for all NFL teams for Designated Drivers.
One designated driver from each NFL team will be selected to represent their favorite team. The selected
Designated Drivers for the Season from the teams that compete in Super Bowl XLVI on
February 5, 2012 in Indianapolis, IN at Lucas Oil Stadium will each receive
two (2) tickets to the game, roundtrip airfare, and hotel accommodations.
Click here to see the 2010 winners.
A Pro Bowl trip will also be awarded to the Designated Driver for the Season
from an NFL team not competing in Super Bowl XLVI. The Pro Bowl trip includes two (2) tickets to
the game, roundtrip airfare, and hotel accommodations.
The Super Bowl prizes will awarded after both the AFC and NFC Championship
games were played. Click here for sweepstakes rules.
To promote this incentive, TEAM produced TV and radio PSAs that aired on local
broadcast stations in NFL markets, the NFL network, and they were
also played on the video boards in NFL stadiums. Click here for the PSAs.
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